Transforming Culture: Emphasis on Civility, Professionalism, Caring and Ethical Practice

Incivility and poor communication are of increasing concern in the healthcare arena. A large percentage of medical errors can be directly attributed to poor communication between members of the health care team. As well, incivility impacts retention of nurses and is often cited as the reason many novice nurses leave the profession early in their career. Building a culture in the pre-licensure program at UCSF that supports effective communication was seen as essential to address these concerns. In order to provide our students with the knowledge, skills and abilities to deal with difficult situations, we implemented a series of interventions in our orientation and curriculum.